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Illustrative exampleA growing catalogue, a team that isn’t
E-commerce · Typical scenario.
An e-commerce store with hundreds of products and a small team. Product pages, social and ads were always behind. With AI, content flows out of the catalogue almost on its own.
−80%Time on product pages
×3Content published
20Ad variants/week
12 h → 2 hWeekly production
The starting point
More products, same hands
Every new product needed a page, photos, social copy and ad variants. The team barely covered the essentials.
The challenge: let the catalogue feed content automatically, without losing the brand voice.
What we did
From catalogue to content
We connected product data to a content engine and automations.
01
Content Engine
AI writes product pages and copy from product data.
02
Ad variants
Dozens of variants to test without writing them by hand.
03
Automations
From catalogue to social and newsletter with no copy-paste.
04
Human review
The team approves and tweaks; AI does the rest.
Results
More content, fewer hours
The team moves from producing to deciding.
−80%Time on product pagesPer new product
×3Content publishedSame team
20Ad variantsEvery week
12 h → 2 hWeekly productionRecurring content
autoCustomer repliesFAQs
1Weekly reportBuilt automatically
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