CESA
National championshipCoverageContent

A national championship, a major digital event

CESA · Spanish championship of regional teams.

We turned a national championship into a major digital event, multiplying its visibility so every match, team and player had their moment off the court too.

NationalScope
Regional teamsProtagonists
Every matchCoverage
Court + digitalExperience
The starting point

Many protagonists, one window

A championship with many teams and simultaneous matches makes it hard for every protagonist to be seen.

The challenge: make sure everyone (players, teams and fans) found their moment online.

What we did

Coverage, story and visibility

We told the championship match by match.

01

Coverage plan

Organising coverage of every match and team.

CalendarCrewLogistics
02

Content per team

Every team and player gets their moment.

TeamsPlayersStory
03

Live production

Photo, video and quick pieces during the competition.

PhotoVideoLive
04

Distribution

Multiplying the championship’s reach beyond the arena.

Social mediaReachCommunity
Results

The championship, multiplied

More visibility for every match, team and player.

We’re finalising the figures for this project. Want to know how we did it and what we could do for you?

Talk to

BIWPA
OFF by Punto Blanco
CESA

an expert

I want results like this